Baba Baby

Creating a breakthrough item in a category as large as “baby products” is no easy feat.  However, when Zorbit was approached by entrepreneurs with a new concept, it was our job to turn their ideas into physical reality. What resulted was a product that wraps a novel idea
up in a form that balances between childlike and sophisticated. 

Working from the ground up, we created a graphic identity for the company, as well as an overall branding schedule including shapes, materials, and colors to be used in the future.